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Cold Stone University

Do you know the secret to starting and running an incredibly profitable franchise? Or are you aware of the common problems that most franchisees face when getting their empires off the ground?

You would if you went to Cold Stone University.

What is Cold Stone University? It’s the world-class training program that the Cold Stone franchise offers to its franchisees. Many people get the opportunity to own or start businesses. Very few get the opportunity to be shown – from A to Z – how to run those businesses.

This kind of training could make all the difference between success and failure, especially for first-time franchisees. While running your own franchise – even something as simple as an ice cream shop – may look easy from the outside, once you’re the one under the gun making the decisions, it can be incredibly stressful.

Even worse, the wrong mistake at an inopportune time could sink your entire business, leaving you swimming in debt.

If you go to Cold Stone University, however, you get a complete education in business ownership, from people who have been there first and succeeded wildly.

At “the U,” which is at the company’s headquarters in Scottsdale, you’ll be shown how to handle every aspect of your new business. Everything is covered, from learning how to make the super premium product to learning how to hire, manage, and motivate your employees.

Imagine the difference this could make for your bottom line. No learning through costly trial-and-error. You can be saved the pain and embarrassment of making common mistakes, since your professors will show you exactly how to sidestep them.

This training is worth a fortune, and that’s just in the money you’d save by avoiding mistakes. It does more than that, however. It shows you how to get the upper hand on your competition, so that you can set yourself apart in a crowded marketplace.

Do you know the ins and outs of modern-day advertising? Can you create a sure-fire winning ad from scratch, all while managing a bustling store? Chances are, you can’t – it’s virtually impossible. With Cold Stone University, you don’t have to – they have ad co-ops that provide you with effective advertising, and it’s all included in your franchise costs.

Imagine that – a university where they take the tests for you!

For many franchisees, this kind of training has been their “secret weapon” for getting ahead of the game – and fast. It’s given them the opportunity to start out much further along than if they’d just tried to forge ahead on their own, and as a result they own shops that are more likely to stick around for years to come.

If you’re looking to start your own business, perhaps the best place to start is by going back to school. At Cold Stone University, class is always in session.