Contemplating getting into fast food franchise game? If so, it’s important to do your homework beforehand.
One of the fastest-growing franchises in recent years has been the Cold Stone Creamery chain. Known for its premium ice cream and friendly staff (don’t be surprised if they sing to you when you walk in the door), Cold Stone is a hot ticket for many business owners.
If this sounds good to you, you should check out franchisees.coldstonecreamery.com. The site lays out everything you need to know to own and operate your own Cold Stone franchise. It also lets you know the requirements for getting licensed, and has an application to fill out if you feel like you’d make a strong candidate.
Not only that, but the site also lays out some of the benefits that franchisees enjoy. These include their world-class training program. A new franchisee gets to go learn from experienced owners at the corporate headquarters in Scottsdale, Arizona. This 11-day training is an invaluable tool for getting your feet wet in franchising.
Beyond that, you also get 3 days of support at your location. A Cold Stone rep comes to your store and helps you through the unique issues that you face, rather than just giving you the basic boilerplate that they give to all their franchisees. This training alone can make the difference between success and failure, no matter your level of experience.
The site also gives you the heads-up on some of the costs associated with starting your own franchise. It gives a breakdown of your franchise fees, so that you know exactly where your money is going, as well as letting you know how much you can expect to pay to get your business up and running.
Your money doesn’t just go to fees and inventory, however. You can also get enrolled into an advertising co-op, so that you don’t have to worry about marketing your store yourself. This also means you access to powerful, proven ads, which increase your store’s visibility and make it more likely to succeed.
You’ll also learn about how long it takes to get your store ready to open. In most cases, you can expect the process to take four months to a year. Of course, this process can be sped up if you’re an experienced franchisee, or if you’re just willing to put in the extra time.
If you’re really in a hurry, though, they have a list of existing stores that you can step in and lease. These are active, fully operational outlets that are already generating loyal customers. All that’s left is for you to come in and take the reins.
A resource like this can be extremely helpful for any franchisee. If you’ve been thinking about opening your own franchise, you can knock out a ton of research on the site. This ensures you don’t make an ill-informed decision that could torpedo your chances.
Before you make any important decisions, it’s recommended that you stop by franchisees.coldstonecreamery.com. Take a look around the site and decide if this opportunity is really for you. Chances are, once you compare it to other options, you’ll find yourself racing to get the application off to corporate headquarters.